South African tech has been sold a lie. For over a decade, we’ve been told that the path to a thriving, innovative digital economy is paved with government grants, corporate-sponsored “hubs,” and an endless supply of free, yet somehow still terrible, coffee. We were promised a “Silicon Savannah,” a local answer to California’s world-conquering tech ecosystem. Instead, we got a collection of glorified co-working spaces, filled with beanbags, motivational posters, and a generation of entrepreneurs taught to write funding proposals instead of code that sells.
These innovation hubs, hailed as the silver bullet for our economic woes, have, by and large, been a brutal, expensive failure. They have become monuments to wishful thinking, bureaucratic money pits that actively stifle the very spirit of enterprise they claim to foster. It’s time to call it what it is: a well-intentioned, but ultimately corrosive, experiment that has cost us time, money, and talent. The future of our digital economy won’t be found in a subsidised office in Sandton or Woodstock; it will be forged in the garages and home offices of this country, by people who are too busy building a business to attend a “synergy workshop.”
Table of Contents
- The Money Pit: Where Good Intentions and Taxpayer Rands Go to Die
- The Vanity Metrics of Failure
- Follow the (Wrong) Money
- The Incubation Illusion: Breeding Dependency, Not Disruption
- What Really Ails the South African Tech Scene?
- The Rise of the “Pitch-Preneur”
- The Bureaucratic Blight and the Load Shedding Elephant in the Room
- Red Tape: The Unofficial National Sport
- The Darkness at the Heart of Innovation
- The Cape Town Anomaly vs. The Gauteng Grind
- Silicon Cape: A Glimmer of Free-Market Hope?
- Gauteng: Where Ambition Meets the SOE Mentality
- The Way Forward: Unleashing the ‘Maak ’n Plan’ Mentality
- Rule #1: Ditch the Hub, Find a Customer
- Bootstrapping: The Ultimate Rite of Passage
- The Government’s Real Job: Get Out of The Way
- Conclusion: A Funeral for the Hub and a Toast to the Hustler
1. The Money Pit: Where Good Intentions and Taxpayer Rands Go to Die
The Vanity Metrics of Failure
South Africa’s tech hubs love to tout “incubation rates” and “startups supported,” but these metrics are often meaningless. A hub in Sandton might boast of “100 startups nurtured,” yet fewer than 5% survive beyond two years 6. The real measure—sustainable businesses generating revenue—is conspicuously absent.
Follow the (Wrong) Money
Government and corporate funding flows into hubs, but where does it go? Lavish office spaces, “innovation consultants,” and yet another “pitch competition” with no real investment at the end. Meanwhile, actual startups struggle to secure seed funding. In 2023, African fintech funding dropped by 48%, yet hubs continued to consume millions in grants 16.
2. The Incubation Illusion: Breeding Dependency, Not Disruption
What Really Ails the South African Tech Scene?
Hubs teach entrepreneurs to chase grants, not customers. The result? A generation of “pitch-preneurs” who excel at writing proposals but can’t build a product people will pay for.
The Rise of the “Pitch-Preneur”
These founders are incentivized to perform entrepreneurship rather than practice it. They attend endless workshops on “disruption” but lack the grit to bootstrap. Case in point: Only 8% of African startups reach Series B funding, with most collapsing after grant money dries up.
3. The Bureaucratic Blight and the Load Shedding Elephant in the Room
Red Tape: The Unofficial National Sport
Starting a business in South Africa takes 40 days on average, compared to 3 days in Rwanda. Hubs, instead of fighting this, often become extensions of the same bureaucracy, offering “regulatory support” that goes nowhere.

The Darkness at the Heart of Innovation
Load shedding doesn’t just kill lights—it kills startups. Hubs with backup power are rare, yet 70% of tech talent shortages stem from infrastructure failures. How can you code when Eskom flips the switch?
4. The Cape Town Anomaly vs. The Gauteng Grind
Silicon Cape: A Glimmer of Free-Market Hope?
Cape Town thrives because it rejects hub dependency. Startups like Yoco and SweepSouth grew by solving real problems, not chasing grants.
Gauteng: Where Ambition Meets the SOE Mentality
Johannesburg’s hubs mimic state-owned enterprises—top-heavy, politically connected, and allergic to risk. The result? Fewer exits, more stagnation
5. The Way Forward: Unleashing the ‘Maak ’n Plan’ Mentality
Rule #1: Ditch the Hub, Find a Customer
Success starts when entrepreneurs ignore incubators and sell something.
Bootstrapping: The Ultimate Rite of Passage
The best startups (Takealot, Aerobotics) grew by revenue, not handouts 414.
The Government’s Real Job: Get Out of The Way
Cut red tape. End Eskom’s monopoly. Let hustlers build.
6. Conclusion: A Funeral for the Hub and a Toast to the Hustler
The hub model is dead. The future belongs to scrappy, customer-funded startups that don’t need a Sandton address to succeed.
References & Further Reading
- Why African Startups Fail (Tech in Africa) 6
- South Africa’s Tech Ecosystem Challenges (Meer) 14
- Fintech Startup Failures (Connecting Africa) 16
- African Tech Hubs vs. Reality (CNBC Africa) 12
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